Consider MobCon your mini-MBA in all things mobile and digital. Now in its fourth year, you can’t afford to miss it. Why? Forget about scouring LinkedIn to make the connections you need to move your big idea forward. We’re bringing industry leaders to you. Now read the other four top reasons to attend MobCon.
Mobile technology is a broad category, and growing more inclusive every day. Clarity around the particular areas within this sector that will drive growth is imperative. To shed light on the future state of mobile, we tapped some of the leading strategists to offer their predictions on the future of this dynamic technology.
This November leaders will gather at MobCon US to share what they know — and what they can’t wait to see next. From Fortune 100 companies to some of Silicon Valley’s most innovative ventures, they will gather in Minneapolis. Adobe. Mashable. Pinterest. Thomson Reuters. As the conference grows closer, we will spotlight the speakers you can’t afford to miss at MobCon.
In the past, beta testing apps on iOS has always been an involved process. The closed nature of the mobile operating system required developers and users to jump through several hoops in order to run and test apps before they were released on the App Store. Now with online services like TestFlight and Crashlytics developers have options. So which is better?
This week Google announced the creation of a publicly traded parent company Alphabet and the restructuring that followed. We asked industry experts from mobile and digital development house MentorMate to weigh in on what the changes could mean for the Google, the industry and society at large.
Today, conferences and seminars are our modern salons — events that bring together vastly different experiences, perspectives, roles, industries and companies to share in successes and failures that spark the creative genius in each of us.
We all eat differently. Some of us snack throughout the day. Others prefer three squares and clean their plates each time. People read differently too. That’s important to consider in writing for mobile.
The latest version of Android Wear supports always-on apps that can continue to run in low power ambient mode. Imagine you’re in a grocery store or playing a game. The last thing you want is to have to restart your wear app each time you want to cross an item off your list or tally scores. Always-on support opens the door for more practical apps on Android Wear.
The best digital resources guide users through the product anticipating their actions and behaviors by presenting them with drop-down menus, buttons or functionality that allows them to interact and earn value. The key? Ensuring that a user’s frustration accessing the resource is non-existent and that their effort never exceeds what they gain. So what do the best digital experiences do well and what can we learn to hone them in creating a valuable consumer journey?
WatchOS continues to generate interest among early adopters. News from WWDC 2015 earlier this month will have them even more intrigued to commit to the Apple Wearable. Depending on the user, certain of the announced watchOS 2 upgrades may be more appealing than others.